{"id":2289,"date":"2024-10-14T10:03:17","date_gmt":"2024-10-14T13:03:17","guid":{"rendered":"https:\/\/www.imovelp.com.br\/blog\/?p=2289"},"modified":"2024-10-14T11:08:23","modified_gmt":"2024-10-14T14:08:23","slug":"perfil-corretores-imoveis-pesquisa-cofeci","status":"publish","type":"post","link":"https:\/\/www.imovelp.com.br\/blog\/perfil-corretores-imoveis-pesquisa-cofeci\/","title":{"rendered":"Pesquisa do Cofeci Revela Novo Perfil dos Corretores de Im\u00f3veis no Brasil"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"2289\" class=\"elementor elementor-2289\">\n\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-970f69a e-flex e-con-boxed e-con e-parent\" data-id=\"970f69a\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6ed6605 elementor-widget elementor-widget-text-editor\" data-id=\"6ed6605\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.17.0 - 25-10-2023 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#69727d;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#69727d;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p>Uma pesquisa recente realizada pelo Conselho Federal de Corretores de Im\u00f3veis (Cofeci) trouxe \u00e0 tona dados importantes sobre o perfil dos corretores de im\u00f3veis no Brasil. Com 9.261 entrevistas, o estudo revela n\u00e3o apenas as caracter\u00edsticas demogr\u00e1ficas dos profissionais, mas tamb\u00e9m suas motiva\u00e7\u00f5es, desafios e expectativas para o futuro. Esse levantamento se tornou essencial para entender as nuances de um mercado em constante evolu\u00e7\u00e3o e, ao mesmo tempo, reflete quest\u00f5es que impactam diretamente o desempenho e a satisfa\u00e7\u00e3o dos corretores no Brasil.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0c558df elementor-widget elementor-widget-image\" data-id=\"0c558df\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.17.0 - 25-10-2023 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t<figure class=\"wp-caption\">\n\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" loading=\"lazy\" width=\"700\" height=\"467\" src=\"https:\/\/www.imovelp.com.br\/blog\/wp-content\/uploads\/2024\/10\/corretor-de-imoveis-2.webp\" class=\"attachment-large size-large wp-image-2295\" alt=\"reprodu\u00e7\u00e3o\/Creci-PB\" srcset=\"https:\/\/www.imovelp.com.br\/blog\/wp-content\/uploads\/2024\/10\/corretor-de-imoveis-2.webp 700w, https:\/\/www.imovelp.com.br\/blog\/wp-content\/uploads\/2024\/10\/corretor-de-imoveis-2-300x200.webp 300w\" sizes=\"(max-width: 700px) 100vw, 700px\" \/>\t\t\t\t\t\t\t\t\t\t\t<figcaption class=\"widget-image-caption wp-caption-text\">reprodu\u00e7\u00e3o\/Creci-PB<\/figcaption>\n\t\t\t\t\t\t\t\t\t\t<\/figure>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-3ea8ef5 e-flex e-con-boxed e-con e-parent\" data-id=\"3ea8ef5\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e33e9a8 elementor-widget elementor-widget-heading\" data-id=\"e33e9a8\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.17.0 - 25-10-2023 *\/\n.elementor-heading-title{padding:0;margin:0;line-height:1}.elementor-widget-heading .elementor-heading-title[class*=elementor-size-]>a{color:inherit;font-size:inherit;line-height:inherit}.elementor-widget-heading .elementor-heading-title.elementor-size-small{font-size:15px}.elementor-widget-heading .elementor-heading-title.elementor-size-medium{font-size:19px}.elementor-widget-heading .elementor-heading-title.elementor-size-large{font-size:29px}.elementor-widget-heading .elementor-heading-title.elementor-size-xl{font-size:39px}.elementor-widget-heading .elementor-heading-title.elementor-size-xxl{font-size:59px}<\/style><h2 class=\"elementor-heading-title elementor-size-medium\">Satisfa\u00e7\u00e3o e Orgulho pela Profiss\u00e3o<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6e6cee7 e-flex e-con-boxed e-con e-parent\" data-id=\"6e6cee7\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-272a921 elementor-widget elementor-widget-text-editor\" data-id=\"272a921\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Um dos destaques da pesquisa foi o alto n\u00edvel de satisfa\u00e7\u00e3o e orgulho dos corretores em rela\u00e7\u00e3o \u00e0 sua profiss\u00e3o. Cerca de 96% dos entrevistados afirmaram ter orgulho de ser corretores de im\u00f3veis, e 83% se declararam satisfeitos com sua carreira. Esses n\u00fameros contrastam com a percep\u00e7\u00e3o p\u00fablica muitas vezes negativa em rela\u00e7\u00e3o \u00e0 profiss\u00e3o, o que sugere uma desconex\u00e3o entre a realidade vivida pelos corretores e a imagem que \u00e9 transmitida ao p\u00fablico. A pesquisa evidencia que, para muitos corretores, o trabalho vai al\u00e9m de uma simples fonte de renda, sendo uma verdadeira realiza\u00e7\u00e3o profissional.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0f54768 e-flex e-con-boxed e-con e-parent\" data-id=\"0f54768\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-0a4a6ce elementor-widget elementor-widget-heading\" data-id=\"0a4a6ce\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-medium\">Distribui\u00e7\u00e3o de G\u00eanero e Diversidade<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-85648d9 e-flex e-con-boxed e-con e-parent\" data-id=\"85648d9\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e3610e3 elementor-widget elementor-widget-text-editor\" data-id=\"e3610e3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Outro dado relevante revelado pela pesquisa \u00e9 a predomin\u00e2ncia masculina na profiss\u00e3o: 68% dos corretores de im\u00f3veis s\u00e3o homens. Esse n\u00famero est\u00e1 em desacordo com a distribui\u00e7\u00e3o de g\u00eanero da popula\u00e7\u00e3o brasileira, onde as mulheres representam 51% da sociedade. Al\u00e9m disso, a pesquisa tamb\u00e9m indicou que 92% dos corretores de im\u00f3veis se identificam como brancos ou pardos, enquanto a participa\u00e7\u00e3o de profissionais negros ainda \u00e9 baixa. Esses dados destacam a falta de diversidade no setor e sugerem que h\u00e1 espa\u00e7o para discuss\u00f5es sobre inclus\u00e3o e representatividade no mercado imobili\u00e1rio.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-de5d9ba e-flex e-con-boxed e-con e-parent\" data-id=\"de5d9ba\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-e566b79 elementor-widget elementor-widget-heading\" data-id=\"e566b79\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-medium\">N\u00edvel de Escolaridade<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0cc6975 e-flex e-con-boxed e-con e-parent\" data-id=\"0cc6975\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-b7880a3 elementor-widget elementor-widget-text-editor\" data-id=\"b7880a3\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>O n\u00edvel de escolaridade dos corretores de im\u00f3veis tamb\u00e9m foi objeto de an\u00e1lise. A pesquisa revelou que a maioria dos profissionais possui ensino superior completo, o que representa um n\u00edvel educacional significativamente mais alto do que a m\u00e9dia da popula\u00e7\u00e3o brasileira. Segundo dados do IBGE, apenas 17,4% da popula\u00e7\u00e3o possui um diploma universit\u00e1rio. Este n\u00famero refor\u00e7a a ideia de que a qualifica\u00e7\u00e3o acad\u00eamica tem sido uma ferramenta importante para o sucesso na carreira de corretor de im\u00f3veis. A forma\u00e7\u00e3o superior \u00e9 vista como um diferencial que pode agregar valor ao profissional, aumentando suas chances de sucesso no mercado competitivo.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1161a6f e-flex e-con-boxed e-con e-parent\" data-id=\"1161a6f\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-08c8992 elementor-widget elementor-widget-heading\" data-id=\"08c8992\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-medium\">Estabilidade Financeira<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-24a8d2b e-flex e-con-boxed e-con e-parent\" data-id=\"24a8d2b\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-edab4a7 elementor-widget elementor-widget-text-editor\" data-id=\"edab4a7\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Em termos de estabilidade financeira, os corretores de im\u00f3veis apresentam uma condi\u00e7\u00e3o econ\u00f4mica melhor que a m\u00e9dia nacional. Cerca de 62% dos entrevistados declararam possuir im\u00f3vel pr\u00f3prio e quitado, um n\u00famero consideravelmente maior do que a m\u00e9dia brasileira. Al\u00e9m disso, 90% dos corretores relataram ter uma renda mensal superior a R$ 3.422, valor que \u00e9 considerado a m\u00e9dia de rendimento do brasileiro. Mais impressionante ainda \u00e9 o dado de que 19% dos corretores est\u00e3o entre os 5% mais ricos do pa\u00eds, com rendimentos acima de R$ 10.000 mensais. Esses n\u00fameros sugerem que, apesar dos desafios do setor, muitos corretores conseguem alcan\u00e7ar uma estabilidade financeira s\u00f3lida.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1d7d165 e-flex e-con-boxed e-con e-parent\" data-id=\"1d7d165\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-11479f3 elementor-widget elementor-widget-heading\" data-id=\"11479f3\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-medium\">Desafios e Competitividade no Mercado<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-eef00e2 e-flex e-con-boxed e-con e-parent\" data-id=\"eef00e2\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-df6575c elementor-widget elementor-widget-text-editor\" data-id=\"df6575c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Embora os dados financeiros sejam positivos, a pesquisa tamb\u00e9m destacou que a maioria dos corretores realiza menos de 10 vendas por ano. Esse dado sugere um mercado altamente competitivo e, em algumas regi\u00f5es, at\u00e9 saturado. O n\u00famero relativamente baixo de transa\u00e7\u00f5es por corretor pode ser um reflexo da alta concorr\u00eancia no setor imobili\u00e1rio, o que for\u00e7a muitos profissionais a diversificarem suas atividades. Por exemplo, uma parcela significativa dos corretores tem demonstrado interesse em atuar em \u00e1reas como a avalia\u00e7\u00e3o de im\u00f3veis e participa\u00e7\u00e3o em leil\u00f5es, como forma de complementar sua renda e garantir maior seguran\u00e7a financeira.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-d5b1176 e-flex e-con-boxed e-con e-parent\" data-id=\"d5b1176\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1edb058 elementor-widget elementor-widget-heading\" data-id=\"1edb058\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-medium\">Import\u00e2ncia das Redes Sociais no Trabalho dos Corretores<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-a125344 e-flex e-con-boxed e-con e-parent\" data-id=\"a125344\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f79b125 elementor-widget elementor-widget-text-editor\" data-id=\"f79b125\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>O uso de redes sociais como ferramenta de marketing e networking \u00e9 uma tend\u00eancia crescente entre os corretores de im\u00f3veis. A pesquisa revelou que plataformas como Facebook e Instagram s\u00e3o amplamente utilizadas para divulgar im\u00f3veis e criar conex\u00f5es com potenciais clientes. No entanto, apesar da digitaliza\u00e7\u00e3o do mercado, a prefer\u00eancia por eventos presenciais continua forte entre os profissionais. O contato pessoal e a constru\u00e7\u00e3o de rela\u00e7\u00f5es diretas ainda s\u00e3o vistos como fundamentais no processo de vendas imobili\u00e1rias. Isso reflete a natureza do mercado, que, embora esteja se modernizando, ainda valoriza o fator humano nas negocia\u00e7\u00f5es.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1bec41a e-flex e-con-boxed e-con e-parent\" data-id=\"1bec41a\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-58136ee elementor-widget elementor-widget-heading\" data-id=\"58136ee\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-medium\">Habilidades Lingu\u00edsticas como Diferencial Competitivo<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f38bbf8 e-flex e-con-boxed e-con e-parent\" data-id=\"f38bbf8\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fc47d28 elementor-widget elementor-widget-text-editor\" data-id=\"fc47d28\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Um dado interessante revelado pela pesquisa \u00e9 que 33% dos corretores de im\u00f3veis no Brasil falam pelo menos um idioma estrangeiro. Essa habilidade pode ser um diferencial importante, especialmente em mercados globais ou em regi\u00f5es com forte apelo tur\u00edstico, onde h\u00e1 maior intera\u00e7\u00e3o com clientes estrangeiros. Ter flu\u00eancia em outro idioma amplia as oportunidades de neg\u00f3cios, permitindo que o corretor atenda a um p\u00fablico mais diverso e, possivelmente, mais exigente.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-607b521 e-flex e-con-boxed e-con e-parent\" data-id=\"607b521\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-c9c1653 elementor-widget elementor-widget-heading\" data-id=\"c9c1653\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-medium\">Tend\u00eancias de Futuro e Necessidade de Capacita\u00e7\u00e3o<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-ac6ff98 e-flex e-con-boxed e-con e-parent\" data-id=\"ac6ff98\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-a085d57 elementor-widget elementor-widget-text-editor\" data-id=\"a085d57\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>A pesquisa tamb\u00e9m indicou que os corretores est\u00e3o atentos \u00e0s demandas do mercado e buscam capacita\u00e7\u00e3o em \u00e1reas espec\u00edficas, como a avalia\u00e7\u00e3o de im\u00f3veis e o uso de novas tecnologias. A profiss\u00e3o est\u00e1 em constante transforma\u00e7\u00e3o, com as mudan\u00e7as tecnol\u00f3gicas e o surgimento de novas ferramentas digitais alterando a maneira como os im\u00f3veis s\u00e3o comercializados. A demanda por cursos de qualifica\u00e7\u00e3o reflete a necessidade dos corretores de estarem preparados para essas mudan\u00e7as e de oferecerem servi\u00e7os cada vez mais especializados e alinhados \u00e0s expectativas dos clientes.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f2d337a e-flex e-con-boxed e-con e-parent\" data-id=\"f2d337a\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5984998 elementor-widget elementor-widget-heading\" data-id=\"5984998\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<h2 class=\"elementor-heading-title elementor-size-medium\">Desafios de Diversidade e Inclus\u00e3o<\/h2>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-c8b5344 e-flex e-con-boxed e-con e-parent\" data-id=\"c8b5344\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7b4c10a elementor-widget elementor-widget-text-editor\" data-id=\"7b4c10a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Apesar dos avan\u00e7os observados em termos de qualifica\u00e7\u00e3o e estabilidade financeira, a falta de diversidade no setor imobili\u00e1rio permanece um desafio. A pesquisa revelou que a maioria dos corretores s\u00e3o homens e brancos, o que indica que h\u00e1 pouco espa\u00e7o para minorias no mercado. Essa realidade aponta para a necessidade de pol\u00edticas mais inclusivas no setor, tanto para promover a equidade de g\u00eanero quanto para garantir maior representatividade racial entre os profissionais. A diversifica\u00e7\u00e3o do quadro de corretores pode trazer novas perspectivas e enriquecer o mercado imobili\u00e1rio como um todo.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-651b2a1 e-flex e-con-boxed e-con e-parent\" data-id=\"651b2a1\" data-element_type=\"container\" data-settings=\"{&quot;content_width&quot;:&quot;boxed&quot;}\" data-core-v316-plus=\"true\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-ef4d9b9 elementor-widget elementor-widget-text-editor\" data-id=\"ef4d9b9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p>Fonte: <a href=\"https:\/\/www.maispb.com.br\/746748\/mercado-imobiliario-o-que-revela-pesquisa-docreci-sobre-perfil-dos-corretores-de-imoveis.html\">MaisPB<\/a><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Uma pesquisa recente realizada pelo Conselho Federal de Corretores de Im\u00f3veis (Cofeci) trouxe \u00e0 tona dados importantes sobre o perfil dos corretores de im\u00f3veis no Brasil. Com 9.261 entrevistas, o&hellip; <\/p>\n","protected":false},"author":2,"featured_media":2295,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5,7],"tags":[161,160,166,164,165,13,162,163,167,112],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Perfil dos Corretores de Im\u00f3veis no Brasil<\/title>\n<meta name=\"description\" content=\"Pesquisa do Cofeci detalhou o perfil dos corretores de im\u00f3veis no Brasil e revela dados sobre satisfa\u00e7\u00e3o profissional e qualifica\u00e7\u00e3o.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.imovelp.com.br\/blog\/perfil-corretores-imoveis-pesquisa-cofeci\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" 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